very old, very new

The brief was very simple “we are creating formal heritage plaques that must fit Auckland’s existing shape and size, they must fit with the existing look, but we want them modern  we want design flair and we want a custom looking QR code on each one that does not look out of place.  They must also be approved by  a committee at the Auckland Council”.

 

kingslandQR

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We live for these challengse, creating an aesthetic that maintained the community brand – one that wasn’t overly trendy but would endure over the years.
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The final outcome was a new standard for Auckland City Heritage plaques and all the great publicity Kingsland could get for pulling a NZ first.
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links

idealog

auckland council
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[light_box title=”Kingsland Heritage Plaque” src=”https://virtualeyes.co.nz/wp-content/uploads/2013/02/Kingsland-Heritage-Plaque-Royal-Theatre.png” type=”zoom”]  [/light_box]