One of the big trends in logos this year is animation. By adding motion it makes the brand more engaging and memorable for the viewer. Having your logo move forces the viewer to take notice. It's hard wired into us...
Email is an important part of our business lives. But for some reason we don't treat our company email image with much respect. Your email is the equivalent of old fashioned stationery. It's the branding of your company and every...
social media makes it's presents this year Another fantastic event. Each year we refine it, and each year it just gets better and better. 16m x 5m video backdrop photo backdrops are still important to both tv interviews and formal...
Sometimes the most basic design can turn out just plain stunning. This was a simple design for a piece of neon artwork to be used in a hotel. All that was needed was a simple line drawing. But what was...
This month VIRTUALeyes was the official Volvo Ocean Race Host City Graphic Designer. From February 24 to March 18 Auckland Viaduct has been transformed into a vibrant Race Village for the Stopover with the Viaduct Events Centre acting as...
I've spent the last 6 months playing with my new computer system from Microsoft. The Microsoft Surface Studio, an all-in-one desktop PC created specifically for designers. What I was after was a system with an integrated screen/pressure sensitive tablet for...
Something simple this week, an oil spray can containing flour. It's all about setting the correct tone for the brand. Dot's is a friendly local product and has a wide range of products on the shelf. This version had to...
We are upgrading signage to compliment our heritage sites. Our Heritage Panels are moving to permanent metal panels. The image is sub-surface printed, so the print is sealed beneath a crystal clear layer of Aluminium Oxide, up to twenty times...
Almost anything is better when it's bigger, and nothing gets the attention of customers at a trade show like a good prop. People walk past booths with posters and tables, but having something different draws them in. This weeks project...
Go Big or Go Home. How about a curving video screen 26 metres wide by 7 metres tall. I wanted the full TV experience for the seated live audience at the Māori Sports Awards. Surround video and...